The FYI.AI Campaign aimed to demonstrate how the FYI app supports creatives in organizing projects and enhancing collaboration by featuring three artists seamlessly integrating the app into their workflows. Each artist was showcased through an in-depth App Story video, two shorter App Features videos, and Creator Carousels for social media summaries. As the Motion Designer, my role focused on animating the app interface to ensure a captivating presentation that mirrored real app usage, immersing viewers in the experience.
Content Series One
1 Video Per Creator
~30 Seconds In Length
App
Stories
Features
App
Content Series Two
2 Videos Per Creator
~15 Seconds In Length
Content Series Three
1 Carousel Per Creator
6 Slides
Creator
Carousels
Process
As the Motion Designer for the FYI.AI Campaign, my primary responsibility was to animate the user interface (UI) of the FYI app for the campaign videos. I focused on bringing the app to life in a visually appealing manner while ensuring that the animation accurately reflected the user experience of the actual app. By ensuring that the motion design aligned with the actual app experience, I aimed to create engaging visuals that would effectively communicate the app's features to the audience.
© 2024 Mia Bawale